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When we first stepped through the doors of the exhibition, we were blown away by the scale of the spectacle. It was a sensory feast of mid-19th-century classical music, accompanied by excerpts from Van Gogh's personal diary and floor-to-ceiling projections of his famous work. It was one of the most impressive examples of immersive artistry we've had the pleasure of witnessing.
It's no news to our brand followers that we're passionate about creating memorable flavor experiences for every occasion and to get the chance to create them surrounded by such an incredible art exhibition is flavor at another level.
Visitors to the experience in Perth, Newcastle and Sydney will have the opportunity to enjoy a G&T made with our Triple Juniper Gin, recently named the Best London Dry at this year's World Gin Awards.
We have also produced a limited-edition Australian Absinthe under our collaborative and experimental Dark Series label. And what better way to experience Absinthe for the first time than under the brilliant lights of "The Starry Night."
Guests to the exhibition will be able to drink a cocktail or one-of-a-kind absinthe, traditionally prepared with a hand-blown crystal absinthe fountain, while sitting in a three-dimensional re-creation of Van Gogh's Cafe Terrace at night painting.
The goal was to create a distinctively Australian interpretation of the legendary green fairy, popular among creative luminaries and within French bohemian circles from the mid to late 19th centuries. Our absinthe pays homage to all of those brooding artists of the time, particularly Van Gogh, whose love for Absinthe was particularly fervent.
Our Absinthe uses a unique blend of contemporary and traditional botanicals, including the 'Holy Trinity' of absinthe; wormwood, sweet fennel, and green anise, as well as lemon balm, aniseed, and hyssop.
The first thing you notice is the brightness of the anise, with fresh lemon balm and aromatic fennel immediately jumping out of the glass.
The flavor is vibrant, driven by the lashing of green anise and aniseed. When you add chilled water and sugar cube as per tradition, the resulting opaque spirit takes on an unctuous mouthfeel, the dances between Allen's Black Cats and Bertie Basset Liquorice Allsorts.
Our absinthe doesn't have the same intense green color as other commercial absinthes on the market, this is 'steeped' in tradition as opposed to a contemporary aesthetic.
The color of the absinthe is all-natural and comes from the steeping process, not artificial dyes. As is the case with many traditional absinthes, the color of the spirit will change over time from pale green to light yellow.
The 55% ABV spirit will be served exclusively over the bar at the exhibition, served traditionally using antique Absinthe fountains.
We have made a small quantity of absinthe available to subscribers from Sunday, May 22nd. Absinthe will be $95 per bottle at 55% ABV.
Outside of our mailing list the only place, you'll be able to try our Absinthe is at the Van Gogh Live Experience in Perth!
We'd like to think if Van Gogh was alive and well today, he'd approve of the Absinthe we have made in his honor.